Bookmakers are becoming an essential element in the world sports market. Responsible for significant investments in contracts with teams and competitions, the platforms sponsor 17 of the 20 teams from the Serie A of Brasileirão, for example, and have commercial partnerships with all channels that show sports content in the country.
The context of the new law
Published in August 2021, Law No. 14.193 created the Football Corporations (SAF), setting-up a new legal framework that is intended to stimulate football clubs, constituted as associations, to become joint stock companies.